Including cryptocurrency, the SEC has launched a game-show campaign to educate investors in a fun way.

June 5, 2022

Including cryptocurrency, the SEC has launched a game-show campaign to educate investors in a fun way.

 

Including cryptocurrency, the SEC has launched a game-show campaign to educate investors in a fun way.

A game-show promotion has been launched by the U.S. Securities and Exchange Commission (SEC) to assist investors in making informed decisions “in a fun manner.” One of the participants in the game show chose to buy cryptocurrency on the advice of a well-known person. The Office of Investor Education and Advocacy of the SEC introduced “a public service campaign with a game show theme” this past week. The goal of the “Investomania” campaign is to “assist investors in making intelligent investment decisions and avoiding fraud.” The SEC provided more information about the 30-second TV ad, interactive tests, and 15-second tutorial videos on crypto assets, margin calls, and guaranteed returns.

The game show host challenges two participants to choose a square on a video game board with investment alternatives in the TV commercial. Internet rumours, endorsements from famous people, stock tips from your uncle, cryptocurrency to the moon, FOMO, meme stocks, tulip bulbs, guaranteed returns, and market timing were among them. One of the 15-second videos discussed cryptocurrency investing. A famous person implores viewers to follow their advice and purchase crypto assets in the video. The SEC stated that “investment may occasionally appear and feel like a game.” Our “Investomania” public service campaign employs a game show premise to humorously teach investors that making investments is not a game and that they need conduct their own research. The SEC explained that After the competitors have made their selections, the video amusingly and comically depicts the results of a wise or foolish decision.

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